eSentire Cybersecurity: Website and Brand refresh
I served as the Content Strategist, UX Designer, and part-time Creative Director for eSentire's MVP website and brand refresh. A small team kicked off and launched a newly rebranded company responsive website within 10 weeks. With a super aggressive timeline to launch before the RSA Cybersecurity Conference on March 5, 2019— we rebranded, reorganized, rebuilt, rewrote and redesigned the marketing pages for an MVP site, and reskinned the remaining of the site's 200+ pages with the new brand style. Lots of room for growth and optimization, but still an amazing feat for a team of 5 and very supportive CMO in order to make the impossible possible.
- Project Roles
- Content Strategist, Creative Director, UX/IA Designer
- Adobe Illustrator, Adobe Photoshop, Art Direction, Brand Strategy, Consulting, Content Strategy, Copywriting, Creative Direction, Creative Strategy, Design Strategy, HTML, Information Architecture, Interactive, Low / High Fidelity Prototyping, SEO, Sketch, Technical Writing
- Brand Identity, Branded Content, Briefs, Websites
- Project Industries
- International, Software, Technology