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USPS Delivers

USPS Delivers is the B2B content marketing arm of the United States Postal Service. As a senior content copywriter for the Delivers team, I built concepts with strategists, art directors, technologists and UX designers, then wrote copy for articles, white papers, infographics, interactive tools, web experiences, and more. The site has generated $30 billion+ in revenue for USPS, has a lead-gen rate 1,100% higher than their average methods, and increased brand perception of USPS as a B2B partner by 37.5%.

Project Roles
Copywriter, Editor (Copy), Writer
Company
USPS
Skills
Conceptual, Content Strategy, Content Writing, Creative Direction, Creative Research, Creative Strategy, Editing
Media
Editorial Writings
Project Industries
Advertising, B2B
USPS Delivers
USPS Delivers
USPS Delivers
USPS Delivers
Collaborators