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"Your Life, Your Dress Code" — Express

Express wanted a rebrand, so we gave them a campaign that celebrates the individual. “Your life, your dress code” inspired people to own who they are and live life by their own fashion rules.

Project Roles
Copywriter
Company
Express
Skills
Conceptual, Content, Copywriting, Fashion
Media
Advertising
Project Industries
Advertising, Fashion, Retail
"Your Life, Your Dress Code" — Express